Last week I shared an article about an emerging threat to jaguars: the Traditional Asian Medicine (TAM) trade. This post generated quite a stir, and I was asked if I would be willing to talk more about it on a forum I belong to.
When I say talk, I literally mean talk. I was asked if I would be willing to do a blogcast, which is an audio recording of a vocal discussion. That blogcast went live today, and if you would like to hear it you may do so by following this link.
While there is some overlap between this blogcast and the post I released last week, they are not identical. In the blogcast I go into more detail about what you and I can do to address TAM-related poaching of jaguars. I am more specific about how to raise awareness about this topic, as well as how we can help TAM practitioners choose to not buy threatened animal parts. I particularly emphasize the importance of using love-based messaging to build concern for wild felids. For most people, communications that center around love encourage pro-conservation behavior more effectively than those which emphasize need or fear (Gillespie, 2015).
Click here to be taken to the blogcast. I cannot post it here because my subscription does not allow it.
Lastly, I want to make it clear that TAM practitioners are not solely responsible for the illegal wildlife trade. The demand for exotic pets in countries like the United States is another major contributor to this epidemic. I have included links to two good posts on this topic in the Further Reading section below.